We all know that writing quality content takes time. Have you ever written a solid blog post in 30 minutes or less?
If not, I can show you how! Content doesn’t have to be complicated, but it does have to be quality. With a good content strategy and the right tools, you can write faster and smarter.
I’ve gone over the importance of content at Bramework and I hope it’s helped you build a strong strategy that will help you grow. My goal is to help you blog better…and faster!
You may be thinking that there is no way you can write a blog post in 30 minutes or less, but I’m here to show you there is.
The Plan for Writing a Blog Post in 30 Minutes
As you set out to create your blog post (in 30 minutes or less), you’ll need a plan. Here, I will outline how to create content and how much time is spent on each activity. Here is a basic outline of what a plan looks like for your blog:
- Keyword Research and Analysis
- Headline (Title)
- Internal and External Links
We will be fleshing these out and getting in deep to show you how each one is done. We will also be reviewing how much time is spent on each and what tools you will need.
Keyword Research and Analysis in 2 Minutes
(0-2 Minute Mark)
Not to toot our own horn here, but we’ve got you covered on keyword analysis at Bramework.
The Bramework keyword analyzer helps get keyword research and analysis done in half the time it normally takes. To help you understand, what needs to be done is the following:
- Research an idea or topic that you have in mind for your blog post
- Find out how many people are searching for that topic
- Narrow it down to the 1-2 ‘key words’ that the topic encompasses, which become your primary keywords
- Analyze your primary keyword looking for how many people are searching it, how your competition is using it and how often for both
- Ask questions around your primary keyword to find alternate topics and ideas
- Narrow it down to 1-5 ‘key words’ that your answers entail, which become your secondary keywords
- Brainstorm a way to help your audience understand your keywords and link that expertise back to your brand
Sound complicated? It might! It’s crucial to create these keywords and analyze them for the success of your blog. As you can see, this would take a long time because you have to go all over the internet to get this information.
But wait! There is a blogging tool that has it all in one place!
The blog builder saves you time skipping around the net trying to make your keywords work. You can research, analyze, ask, and answer all in one place. The keyword analysis process should take you less than 2 minutes with Bramework.
Keyword research does not have to be complicated. Learn how to get it done in 1-2 minutes with Bramework’s blog builder.
Choose a Headline or Title in 2 Minutes
(2-4 Minute Mark)
The title of your article is a big factor in SEO. I put together a full guide on understanding how keyword research works that you can follow to help you significantly improve your organic website traffic through your blog.
Also, I have talked a lot about the importance of CTR (Click Through Rate) and how you need to write an EPIC blog post title to really make your content stand out.
I do understand that you may have some pressure to make a good headline, but don’t worry! We have your back here.
You may not know this, but we have a built-in headline helper in the blog builder that will allow you to create better blog titles, instantly!
You shouldn’t take more than 2 minutes creating a title that will wow the search engines. It’s as easy as 1-2-3, here’s how:
- Create a post in Bramework’s blog builder
- Add your keywords to the Title field
- Let Bramework’s AI pull up similar headlines that are popular
BONUS TIP: Check out the SEO analyzer on the right side of this image below for additional help! It will help make sure you have your primary keyword in the title along with other helpful tips as you write.
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Outline your Blog in 4 Minutes
(4-8 Minute Mark)
Outlining your blog is a core component of your content journey. Remember the goal: to educate your audience.
When you’re trying to write a blog post in 30 minutes or less, an outline is important. This may feel like a daunting task for content writers because it truly means you are putting the bones into to your article. Not to fear, we have a simple strategy to follow, along with some tips.
Outlining your blog should take you no longer than 4 minutes, and here’s why.
When you have your primary and secondary keywords in place – the concept of your article should take shape. Since your goal is to help someone learn about your primary keywords, this should guide you through the steps of how you get them there.
If you are using the Bramework blog builder, this step is completed for you! The tool has a built-in blog outline generator that generates multiple outlines in seconds. (I tried to tell you we make it easy on you.)
If you aren’t using the Bramework blog builder, here are the core components of your blog outline:
- Main Header
- Challenge or Question
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Additionally, I recommend throwing in a Click-to-Tweet, at least 3-5 images, internal and external links and of course – an engaging CTA. If you are looking to build traffic to your website through your blog, we sure know a thing or two about that.
Build a Connection in 4 minutes
(8-12 Minute Mark)
Now that your outline is complete, it’s time to put some meat on those blog bones!
Your content always is the connection between you and your audience. This means that when you set out to create your blog post, you should build a solid connection with them. This builds trust with your target audience.
How do you build a connection in 4 minutes? Easy!
You may know what we’re going to say here, but it’s true – the Bramework blog builder will help you form the content with suggestions, keyword analysis, and questions for your audience all built right in the platform.
If you don’t have this tool yet (what are you waiting for?)… here are a few ways to build a connection with your readers:
- Write how you speak
- Share your origin story
- Use intentional and emotionally charged words
- Ask questions
- Practice humility and transparency
- Be human
It can take time to build up character in your blog posts! My one piece of advice is to not start off your blogs preaching or selling your product or service.
Each connection building area of the blog should be about how you can help your reader, not the other way around.
Education wins over selling, every time!
Address the Challenge in 4 Minutes
(12-14 Minute mark)
Congrats! You’ve now created a solid connection with our audience, it’s time to address the challenge with them. If you’re going to write a blog in 30 minutes, you want to get straight to the point.
What is the ultimate challenge that brought your reader to this article in the first place? Definitely reiterate it, spell it out and make sure it is clear in the easiest way possible.
Here are a few ways you can address the challenge in your blog in 4 minutes or less:
- Relate to your reader with a similar story
- Help them understand that others are experiencing the same challenge
- Use statistics and facts to back it up
Finding a common factor in what the challenge is and your audience is key! You can also use the Bramework blog builder to ask questions about the challenge you’re writing about. I told you this was an all-in-one blogging tool.
Introduce the Solution in 6 Minutes
(14-20 Minute Mark)
You’ve got 6 minutes to help the reader process the solution you introduce! The good news is, this allows you to become the expert in your field – let your true colors shine here!
Introducing a solution to your reader builds trust. They came to your blog to get some answers, so be sure to fact check and provide an unbiased answer to the challenge.
Writing with an open mind and a logical stance is appropriate for educational type pieces.
You can break down the solution in a few fun ways. Try using visual imagery, short bolded sentences, subheadings and emoji!
Presenting a solution is just as important as the solution itself. Impress your reader with a nice visual content layout.
Insert Imagery in 4 Minutes
(20-24 Minute Mark)
The images are the best part! I so often will be reading a new blog with only words and it’s very hard to concentrate and be engaged. Images matter.
Once you have the outline, connection, challenge and solution – you definitely need to break out the text with beautiful imagery.
There are a few rules when it comes to inserting images into a blog post. Here they are:
- Use high-quality images from stock photography sites
- Check sizes of all images and if needed use an image compression tool as to not slow down your site
- Always add the metadata to images including Title, ALT Text and description for SEO purposes
Sometimes finding images can be incredibly time-consuming! It’s also pretty fun and you can lose time just surfing through stock image sites. Be mindful of your time as you include each one!
The other important factor for images is the placement of each. Good news on that one – Bramework has you covered in the blog builder as well!
The basic formatting options for building your blog are built right into the tool, so you never forget those images.
There is even the option to use suggestions, upload a file or select from a stock photography site so you don’t have to go to a bunch of different links.
Update links, metadata and all things SEO in 4 Minutes
(24-28 Minute Mark)
Time to do some housekeeping! SEO is the key to growing your brand, so this is a very important step.
It’s not just updating the Meta description….Adding tags, categories, ALT Text and social cards are big for the search engines! Adding your keywords and descriptions allow search engines to find your content and site.
Meta keywords and description are actually HTML meta tags. They go into your website’s header (if you are a coder you understand this – if not, plugins work too!).
WP Beginner puts together a great write up on help with adding meta data. WordPress SEO plugins make it super easy for you to add them from your WordPress admin area for each post and page on your website.
- Add Focus Keyphrase (your keywords)
- Edit Title and Meta Description in Snippet
- Add Tags
- Add Categories
- Update your Slug to be close to your keyphrase
- Add Social Title, Meta Description, and featured image
- Check all images for Title, Alt TEXT, and description
We have more good news! The Bramework blog builder has a built in SEO analyzer that helps you with all of this as you write! It helps you with all of this:
- Keyword in title
- A Keyword in introduction
- Keyword in headings
- The Keyword density
- Title length
- Image alt text
Conclude and Add your CTAs in 2 Minutes
(28-30 Minute Mark)
It’s time to wrap it up!
Don’t leave your reader hanging, be sure to include a conclusion that recaps the article that you outlined. This is your chance to engage the reader with CTA’s as well. This should only take you 2 minutes as you are now the expert in helping your reader understand your keyphrase.
Here are things to include in your conclusion:
- A reminder of your connection
- A bit about the challenge
- Recap the solution
- Let them know where to find you
- Connect them with a form, link or additional information to your product or service (for more help)
Your goal in your conclusion is to be as helpful as possible. That’s a wrap!
The conclusion of your blog is a great way to encourage your reader to connect with you further
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Bramework Wrap Up: Blog in 30 Minutes or Less
Blogging does not have to be time consuming. We understand content at Bramework and want to help you blog better.
I hope this breakdown of how long you should spend on writing each part of your blog has helped you!
We built the blog builder to help you blog faster and smarter! Reach out to the team if you’d like to try out the blog builder and start writing your blogs faster. I am always here to answer any questions you may have.
Please feel free to share your writing tips on blogging faster as well. I’d love to hear from you.