How to Find Quality Blog Writers to Grow Your Business (2023)
Looking for quality blog writers for your website? You aren’t alone.
You may understand the importance of your blog, however, it’s hard to put quality content out there consistently!
Writing blog posts can be a full-time job if you do it correctly.
If you are going to grow your traffic or leads through your content, it’s important to nurture those as an agency owner. It may be time to reach out for a little help with content when the time is right.
The search for the perfect blog writer is a long, arduous road. It’s important to find the right person to express your brand, vision and mission through your blog.
I’m here to help! I’m going to help you find quality freelance content writers for your blog.
Why You Need to Find Quality Blog Writers for Your Website
It’s not just about finding content writers, it’s about finding quality, accountable people that can help your content stand out.
Content is a huge part of your lead generation strategy (or should be!) and it’s important to create quality, valuable articles that can help educate your target audience.
Content Marketing Institute states that 61% of clients are more likely to order from companies that create custom content. That’s a pretty high percentage for conversion!
If you’ve gone down the hiring writer’s path, you know how hard it is to find someone that you can count on to do the job right.
If you’re beginning to look at outsourcing your content needs, you will need to find someone you trust to increase brand awareness.
At Bramework, we believe in the power of blogs. We work with people all over the world to make blogs better. Our purpose is to help brands grow through content.
Part of that is finding the right content writer for your blog! That’s why we created the blog post builder, to make it easier to create your content with the right writers.Finding a quality content writer for you could mean a 61% increase in your lead conversion. Take the time to find the right blog writer and your business will thank you for it. #contentwriter Click To Tweet
We are going to help you find quality content writers for your blog with these easy tips:
- Encourage your team to share
- Find writers in your own community
- Writer forums and blogger directories
- Use tools like Bramework
- Create a landing page
- Post on social media
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6 Easy Steps to Find Good Blog Writers for Your Business
Ready to find the right content writer for you? Let’s go!
Step 1: Encourage Your Team to Share
Finding the right content writer for you can start within your team.
If you are a one person team, this may not be possible! However, it’s important to start within your inner circle of trust before you search outward.
If you have a team member that has expressed creativity and can bring something different to the table, reach out to them and see if they would like to contribute to your blog.
There are a few ways you can have your team members write for your blog:
- Team culture blog
- Perspective article (on any subject)
- Bio write up on a team member
- Diversity in the workforce article
There are a lot of fun ways that team members can be involved in your content strategy! It promotes team culture and helps your audience see your brand in a different way.
I encourage you to reach out to your team for help writing your content, it’s a great team-building exercise.
Finding the right content writer can come from within your team, even if they aren’t experts!
Step 2: Find Writers in Your Own Community
The world is buzzing with writers, you just have to find the right one for you. Seems simple, right?
There may be the right content writer for you, right in your community!
Before you extend offers to writers that you don’t know yet, you may want to check out your community first.
What exactly does that mean?
If you are working with partners, referrals or thought leaders in your industry, it may be best to ask them first.
There are a few steps you can take before you reach out to someone in your community about joining your team as a blog writer.
First, you should check out their content! Do they have an active blog? Do you like their style of writing? Does the content speak to you in a certain way?
It would also benefit you to do some extra research on additional platforms like their social networks, community forums and personal sites.
If you can reach out to a friend within your community, they may also be able to refer you to a trusted resource!
Step 3: Check Out Writer Forums and Blogger Directories
If you’ve exhausted your options within your team and community, it’s time to turn to the world wide web!
There are tons of resources online to find content writers.
Where to Find Blog Writers?
When you’re looking for the best content writer for your brand, you will need a list of forums and blogger directories that you can choose from.
Check these out: (these descriptions are taken directly from their websites)
- Contently – The highest-rated content marketing solution: expert content strategy, an enterprise content marketing platform, and a global content creator network.
- Upwork – Upwork connects businesses of all sizes to freelancers, independent professionals, and agencies for all their hiring needs. They have an entire area dedicated to finding content writers.
- Guru – Guru is one of the best freelance websites to find and hire freelancers online and get work done. Work with the best freelance talent from around the world on our secure, flexible and cost-effective platform.
- Textbroker – Textbroker is the proven platform to outsource your content creation quickly and easily.
- Freelancers Writing Den – The online community where freelance writers learn how to grow their income — fast.
- WriterAccess – WriterAccess is the #1 fastest growing platform for businesses and agencies to connect with content creators.
- ProBlogger – The home for bloggers wanting to create and grow their blogs, and then go professional to make money blogging. We’ve got over 8,000 posts with blogging advice, tips, and in-depth tutorials alongside the latest blogging trends.
- The Writer Finder – They match you with three skilled writers for your niche in 72 hours or less. If none of them are right for you, we’ll keep looking, or give you your money back.
- iWriter – iWriter is the fastest, easiest and most reliable way to have content written for your website.
Don’t Forget This on Your Quest for a Blog Writer…
Being in the content industry, we must warn you that not all writer sites are quality. Be careful who you trust and who you hire. Make sure the information shared is verified and the writers are vetted.
You may end up spending a lot of money on poor quality content, so take some time when you are using external sources to scout your content writers.
My advice to you is to make sure you get a chance to interview your content writer.
Be sure to interview your content writers first to make sure they are a good fit for you. It’s worth a conversation!
Step 4: Use Tools Like Bramework
Along with online resources, I encourage you to use tools! I know the power of using the right tool for the right job and how that can help your content.
When you are finding quality freelance blog content writers for your site, check out a tool like the Bramework AI Writing Assistant.
You may not even need to find a content writer if you have a powerful tool like this! What’s it all about?
Bramework software automatically suggests titles, content, finds images and even formats the post based on the topic you select powered by Artificial Intelligence (AI).
The Keyword Analyzer tool recommends keywords and phrases, provides trends and shows top competing articles to improve your SEO and build brand awareness for your business.
Top AI Writing Assistant
It was created to help you stop wasting time using dozens of tools to figure out if this keyword and topic is worth writing about.
For most people, it takes hours to create one post when you have to do keyword analysis, create an outline, write content, find images, and SEO.
That’s why people search for the perfect content writer! It’s also why we created Bramework.
With a tool like Bramework, you may have found the perfect content writer for your team.
Take a peek at the keyword analyzer tool here!
You can plug in your keywords to the tool and it helps you find the volume, competition, difficulty and results in the search engines. This task alone can take hours to determine if you’re starting a blog.
Here is a list of what the Bramework AI Writing Assistant and Keyword Analyzer can do for you (if you are searching for a content writer or trying to do it yourself):
- Suggests blog post title and headings based on your target keyword.
- Helps you find recommended keywords
- Auto meta description
- Auto image Alt Text
- Word count recommendations
- Image finder
- Blog Post Outline
- Automatic formatting
- AI content creator
- Plagiarism checker
- Integrates with WordPress
- Topic research help
- Creates lead magnets
With these tools, you may have found your perfect blog writer – Bramework!
Other than that, you can plug in any questions to help you find content writers, work with freelancers or offer guest posts. It’s a win-win.
Step 5: Create a Landing Page
If you’re really serious about finding quality blog writers, you may want to create a dedicated landing page for it!
I suggest you create a landing page that is solely dedicated to content – not your blog – but inviting people to work with you or partnering on a guest post.
You can have all the information you need to find content writers or partners right there on your website.
Why You Need a Landing Page to Find a Quality Blog Writer
The benefit of having a landing page is that you can easily share the information with people AND it directs people back to your website to increase awareness.
Effective Business Ideas came up with ways to prepare the perfect landing page for your guest. post.
If you’d like to go a level deeper, you can create blogging guidelines, guest post practices or make a Google Form for people to fill out that are interested in working with you.
This helps to qualify writers that may be better suited for you and saves you time in your search. You can list this landing page on blogger forums, blogger job directories or freelance writer boards.
Step 6: Post on Social Media
When in doubt, share it out! Use your social media as a platform to find quality content writers for your blog. You can share your want or need to find writers, or ask for a guest post.
One fun way to share your needs on social media would be to create a writing challenge.
Perhaps you create a contest where the best blogger to write a certain article wins a free product/service you offer! You can tag your friends, partners and referral sources for help in getting the word out.
Sharing is caring! If you open it up as a fun way to engage with other writers, you may see more response.
Final Thoughts on Finding Quality Content Writers for Your Blog
We wish you the best of luck as you start your search for a quality content writer. Plus, we’re also here to help!
At Bramework, we work closely with content writers. We want the blog builder to be smarter, faster, and more of a valuable resource for content writers everywhere.
Reach out to the team if you’d like to try out the blog builder (instead of setting out on the quest for the perfect content writer). Either way, we want to help you with your content, it’s what we do best.
What ways have you used to find blog writers? We’d love to hear from you below!
(Original Article Date: July 6, 2022/Updated by Editor on January 5, 2023)
UP NEXT: What is the Ideal Length for a Blog Post? (Complete Guide)
Image credit: unsplash.com, bramework.com
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